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Cross Media
Cross Media

Cross media marketing means using all appropriate forms of marketing such as print, email, web, social and mobile marketing to tailor a message to a recipient with the content they ask for. Giving people information they want, how they want it, when they want it with no spam or marketing ‘noise’ is our goal.

Cross media campaigns often suffer from problems with media overlap, unfocused content, non-personalized spam-like messages, and lack of coordination between marketing groups. By making all forms of marketing tied together in a single campaign, Fuse and AMP prevent many of these problems.

Trident Demo Application

Trident Demo Application

Explore the different facets of cross media (integrated) communications through this demo application. You will learn how customer data can be turned into highly targeted and effective communications through integrated solutions, combining print, mail, email and web channels. View now

Let L2 show you how we can solve these problems and deliver the promise of cross media marketing.


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