Increase relevance with geolocation
Take personalized marketing to the next level with location-specific campaigns
Track where a user is clicking from and personalize your marketing collateral based on that data. Fuse allows you to automatically log the person's current location (Longitude, Latitude), city and state for location-specific campaign applications.
Applications of the Geolocation feature
- To power searches for the nearest location (provide contact information, directions and even campaign offers specific to that location)
- Integration with external API (Google API, Map quest, data from your CRM)
- To provide city/state specific information (State-insurance requirements, 10 little known facts about doing business in New York)
- As an ordering/ sales allocation system (Automatically send orders/ contact request to the nearest sales office/branch, send online orders to the nearest print facility/ retail outlet for order fulfilment)
- As an engine for social media type applications (Find others near you, geotagging comments/submissions, a referral application for a retail store)
